Bengaluru: World Consulting & Research Corporation (WCRC) Asia’s
leading multi-dimensional consulting & media company has selected Vaishnavi Group as one of
the top 100 India’s Most Promising Brands 2017, in recognition of its contribution to the real
estate sector. The selection was based on a number of criteria, chief amongst them being quality
and consistency in performance eliciting repeat customers.
Vaishnavi Group has constantly adopted a customer centric approach in its operations and this
has created 40 per cent repeat sales involving either existing customers making another
investment in their projects or giving referrals to their projects. The Group has consistently
logged in high level of customer retention and satisfaction as borne out by multiple testimonials.
Commenting on this prestigious selection, Cyriac Joseph, Senior Vice President – Marketing,
Vaishnavi Group said “We consider being featured amongst India’s Most Promising Brands
2017 as an acknowledgement and recognition of our contribution to the real estate sector.
Recognition is not just a mark of great prestige, excellence and consistent customer loyalty and
trust, it is also a tremendous boost to all of us at Vaishnavi to continue to excel and aim for even
According to Joseph, not only the customer centric application and customer retention but also
the unique nature of each project prompted their selection. “Each project is a landmark, designed
with a specific brief that brings in a unique value and differential approach. This makes the
projects distinctive. Coupled with this are our uncompromising quality controls and customer
oriented approach which have been instrumental in the Group being selected amongst the top
100 most promising brands.”
India’s Most Promising Brands showcases the journey of brands that started from scratch and
climbed to the pedestal of future industry leaders. The exercise features brands across 15
industries comprising 50 sub-categories. The research process of India’s Most Promising Brands
2017 has been advised and evaluated by ibrands 360.
The jury for this year’s award includes Mr. Rajesh Sinha, Founder and CEO of Fulcrum
Worldwide, Mr. Paresh Chaudhry, CEO of Madison Public Relations. Mr. Bobby
Pawar, Managing Director, Chief Creative Officer Public South Asia, Mr. Ajai
Jhala CEO BBDO INDIA, Mr. Suhel Seth Indian entrepreneur, Author, Columnist and Socialite.
The list of winners include GSP Crop, HPM Chemicals, Mahindra Tractors, Honda Brezza,
Honda Creta, TMTL (Tafe Motors), Orient Flight Philips Airfryer, Kotak Mahindra Bank,
India’s Most Promising Brands is the largest multi-platform brand credibility project with an
intention to bring these brands to the fore and mark them for bigger accomplishments in the short
to medium term.